Shun Cai

	2008
4		Shun Cai, Yunjie Xu, Jie Yu: The effects of web site aesthetics and shopping task on consumer online purchasing behavior. CHI Extended Abstracts 2008: 3477-3482
	2007
3		Shun Cai, Yunjie Xu: Designing Product List on E-tailing Websites: The Effect of Sorting on Consumer Decision. HCI (4) 2007: 104-113
	2006
2		Shun Cai, Yunjie Xu: Effects of outcome, process and shopping enjoyment on online consumer behaviour. Electronic Commerce Research and Applications 5(4): 272-281 (2006)
	2004
1		Yunjie Xu, Shun Cai: A conceptual model of customer value in e-commerce. ECIS 2004

Coauthor Index

1	Yunjie Xu	[1] [2] [3] [4]
2	Jie Yu	[4]