Edward Ip

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2007

1 Katsutoshi Yada, Edward Ip, Naoki Katoh: Is this brand ephemeral? A multivariate tree-based decision analysis of new product sustainability. Decision Support Systems 44(1): 223-234 (2007)

	2007
1		Katsutoshi Yada, Edward Ip, Naoki Katoh: Is this brand ephemeral? A multivariate tree-based decision analysis of new product sustainability. Decision Support Systems 44(1): 223-234 (2007)

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