| 2009 | ||
|---|---|---|
| 6 | Thomas Reutterer, Eva Walter: Wie wirkt Mobile Werbung? Empirische Befunde aus einer SMS-Werbekampagne. Wirtschaftsinformatik (2) 2009: 151-160 | |
| 2008 | ||
| 5 | Yasemin Boztug, Thomas Reutterer: A combined approach for segment-specific market basket analysis. European Journal of Operational Research 187(1): 294-312 (2008) | |
| 2007 | ||
| 4 | Nicolas March, Thomas Reutterer: Building an Association Rules Framework for Target Marketing. GfKl 2007: 439-446 | |
| 2005 | ||
| 3 | Michael Hahsler, Kurt Hornik, Thomas Reutterer: Implications of Probabilistic Data Modeling for Mining Association Rules. GfKl 2005: 598-605 | |
| 2001 | ||
| 2 | Andreas Mild, Thomas Reutterer: Collaborative Filtering Methods for Binary Market Basket Data Analysis. Active Media Technology 2001: 302-313 | |
| 2000 | ||
| 1 | Thomas Reutterer, Martin Natter: Segmentation-based competitive analysis with MULTICLUS and topology representing networks. Computers & OR 27(11-12): 1227-1247 (2000) | |
| 1 | Yasemin Boztug | [5] |
| 2 | Michael Hahsler | [3] |
| 3 | Kurt Hornik | [3] |
| 4 | Nicolas March | [4] |
| 5 | Andreas Mild | [2] |
| 6 | Martin Natter | [1] |
| 7 | Eva Walter | [6] |